Alternatives is a marketing talent house specialising in the delivery of unrivalled best practice marketing training that can be customised to meet real business requirements and deliver a lasting impact on your bottom line. It has a panel of over 400 top Irish marketers and the trainers for the SFA NCE training courses will be selected out of this pool. The panel includes some of the top marketing experts in the country. Alternatives marketing training aims to increase effectiveness, to increase accountability for marketing spend and results, and to increase confidence in developing and delivering all aspects of the marketing mix.